Business Angielski DVD 2.0 is a multimedia English course designed primarily for people associated with the business. The plot of the course is related to the character of Alice Horton – Englishwoman who set up and develop their own business. The program also appear economically active members of her family. This allows you to present a number of business-related situations and dialogues. The course includes: dialogues, monologues and texts of a business, texts presenting vocabulary in context, approximately 1500 words and phrases derived from the contemporary vocabulary of business, exercise, so that you can easily remember new vocabulary, language and cultural commentaries in the field of business culture, the modules support preparation for BEC – Exam Practice and handy dictionary containing vocabulary of the course. The program consists of 5 parts: – Establishing a company (Starting a company) is dedicated to the practice of setting up business. Alice despite the objections of the family decided to start a company dedicated to the design and interior design. In this section there are, among others, the English-language information on writing resumes and cover letters. – Management (Management) includes science course of business vocabulary. The thematic scope is focused on financial management, developing business development strategies, team building and hiring staff. In this part of Alice’s company develops while the consulting company of her uncle going through a difficult period. – Marketing and advertising (marketing and advertising) introduces the subject of marketing, including issues of promotion and advertising, brand management, business ethics and to acquire and maintain customers. The company Alice and her uncle’s lead advertising campaigns, while the brother of one of the employees – David is ripped off against the employer. – Business Communication (Business communication). This chapter focuses on communication in typical business situations. In particular, they discussed writing letters and reports, making phone calls and participation in business meetings and conferences. Alice meets the tough part of business communication. He must claim at the customer to pay the outstanding invoices respond to the complaints dissatisfied with the service and negotiate with suppliers. In the town there is competition for her company – a furniture store that is part of well known hotel chain House of Dreams, also offers services in the field of interior design. Meanwhile, her co-worker’s brother is preparing for the first in the life of a business trip by plane to Germany. – Negotiations and presentations (Negotiations and presentations) presents the vocabulary used in business negotiations and public presentations. The course content is presented most often used negotiation techniques and tips for their effective use in practice. Alice, along with his colleague David conducting difficult negotiations with potential customers of different nationalities. Multiculturalism also refers to equality. In addition, the program includes a speech recognition system that makes it easy to learn proper pronunciation. Additionally, the set of the course is five CDs with recordings of MP3 and five books.